Services/I-01

International trademark registration

Choose the markets.
Then choose the route.

A market-led plan for protecting a trademark through Madrid, regional systems or direct national applications.

Explore the service
Overview

International registration is a strategy—not a single filing method.

The first question is where protection matters commercially. The next is which filing route gives the portfolio the right balance of reach, flexibility and control.

We compare available routes, sequence the work and coordinate jurisdiction-specific support without treating Madrid and international registration as the same service.

Scope of support

What the work
can include.

01

Market Prioritisation

Defining immediate markets, future markets and the commercial reason for each filing.

02

Route Comparison

Comparing Madrid, regional and direct national options in context.

03

Specification Strategy

Aligning goods and services with actual and anticipated business activity.

04

Direct National Filing Coordination

Working with appropriate local associates where a country-specific route is selected.

Our approach

Clear stages.
Connected decisions.

01

Map use and expansion

Clarify where the brand is used, launched or commercially important.

02

Prioritise jurisdictions

Separate urgent protection from future portfolio opportunities.

03

Compare filing routes

Evaluate Madrid, regional and direct national options.

04

Coordinate applications

Prepare the agreed scope and manage filing communication.

05

Maintain portfolio continuity

Connect office actions, local-associate work and later portfolio change.

The appropriate route depends on the portfolio, target markets, base rights, timing and local requirements.

International trademark registration

Choose the right route
for the next market.

Talk to Bosphorus IP
Office
Kocatepe Mah. Selanik Cad. No.31/10
Kızılay, Çankaya
Ankara, Türkiye